Becca's Blog

Teen Vogue: background Teen Vogue was launched in 2003 as a print magazine ‘little sister’ title to US Vogue. It focused on fashion and celebrity and was a conventional magazine aimed at teenage girls. In 2015, in response to declining sales, the magazine cut back its print distribution and focused on digital content. After single-copy sales dropped 50% in the first six months of 2016 alone, the magazine went quarterly (four issues a year) before announcing the closure of the print magazine completely in November 2017. Online growth Led by digital director Phillip Picardi, the Teen Vogue website grew substantially as the print magazine declined. Between January 2016 and 2017, Teen Vogue’s online traffic rocketed from 2.9m US visitors to 7.9m. The magazine then surpassed 10m unique users later in 2017. In addition, the magazine has 6m Facebook likes, 3.5m Twitter followers and a huge following on Snapchat. Evolution and activism The spectacular digital growth of ...

The exam could focus on anything from the changing nature of digital audiences to how certain groups or issues are represented in Teen Vogue online. Notes from the lesson Audience although the brand name suggests a teenage audience, the typical Teen Vogue reader has evolved in recent years. The move to more political content has broadened the appeal and changed the genre – young women now expect more from their media. The ‘Campus Life’ section in Lifestyle also suggests an older readership. However, the audience is still interested in celebrity content and beauty – which Teen Vogue addresses by featuring the ‘opinion leaders’ (two-step flow) of social media. Generations Generation X: Born between 1965 – 1980 Millennials / Generation Y: Born between 1981 – 1995 Generation Z (or iGen): Born 1996 – 2010 Teen Vogue: political positioning Teen Vogue generally takes a liberal, left-wing political stance and positions its readers to become active in their support: ...

One key aspect of our introduction to A Level Media Studies is developing the language to analyse media products. Semiotics: the study of signs . Semiotics: icon, index, symbol notes These terms were coined by the American philosopher and scientist Charles Sanders Peirce in the 1800s. An Icon has a physical resemblance to the signified, the thing being represented. A photograph is a good example as it certainly resembles whatever it depicts. An Index shows evidence of what’s being represented. A good example is using an image of smoke to indicate fire. A Symbol has no resemblance between the signifies and the signified. The connection between them must be culturally learned . Numbers and alphabets are good examples. Source of these definitions: Vanseo Design Blog A brief introduction to icons, indexes and symbols:   https://youtu.be/0JtJu9HdQV M Icon, index, symbol: blog task Create a new blog-post called 'Semiotics: icon, index, symbol...

1.) What  are your opinions on the tactics and techniques of the marketing media who are targeting our teenagers ? Have they gone too far? I think they have gone to far e.g: when  2.)How has the internet changed this? 3 .)RESEARCH AND SUMMARISE CONDE’ NAST. Who are they? What do they own? How do they make money and manage customer data? They are a mass media company, they make money through publicity and they own so many magazines companies so they make a lot of profit.

Henry Jenkins - fandom blog tasks The following tasks will give you an excellent introduction to fandom and also allow you to start exploring degree-level insight into audience studies. Work through the following: MAKE A BLOGPOST ABOUT HENRY JENKINS; Fact sheet  - Fandom 1) What is the definition of a fan? a supporter that is devoted to something or someone. 2) What the different types of fan identified in the fact sheet? Celebrity, Gaming Music, Film, Comics 3) What makes a ‘fandom’? A  fandom  is a  subculture  composed of  fans  characterised by a feeling of  empathy  and  camaraderie  with others who share a common interest. 4) What is Bordieu’s argument regarding the ‘cultural capital’ of fandom? people have access to TV,books,internet - they are swayed to buying and supporting a person,show 5) What are examples of fandom broadening audience? MJ - He is a superstar, he can dance, sing  6....

What is Diaspora? It is the movement, migration, or scattering of a people away from an established or ancestral homeland. Summarise this article? http://news.bbc.co.uk/1/hi/uk/4653360.stm London's Metropolitan Police chief, Sir Ian Blair, has accused the media of "institutional racism" in its reporting of murders. He highlighted the difference in coverage of the recent murders of white lawyer Tom ap Rhys Pryce and Asian builders' merchant Balbir Matharu, and said "almost nobody" could understand why the Soham murders had become such a big story. What is the value of this news site? https://www.voice-online.co.uk/ - Covers black people issues and topics  - It  is the only British national  Afro-Caribbean  weekly newspaper operating in the United Kingdom. The paper is based in  London  and is published every Thursday. To what extent has the internet changed the relationship between producers and audiences and given way to the res...